Runner Up - Newtown Local Business of the Year 2024 (Third Sector)

  Loyalty Newtown

Loyalty Newtown is a proposal for the implementation of a loyalty scheme for Newtown, aimed at promoting and supporting local businesses.

For the past few months, All About Newtown has been working on a proposal for a digital loyalty scheme for Newtown.

Our scheme would be powered by a digital loyalty card (using Apple Wallet/Google Pay), using QR code technology. We've cracked the technology, now we just need to know if you as a resident, or a business would use such a system.

Now we'd love your thoughts on our proposal. You can download our proposal paper below.

  Proposal Paper    Letter to Businesses


We believe a loyalty scheme could:

  • Promote Local Businesses The primary goal of the digital loyalty scheme is to support and promote local businesses by encouraging residents and visitors to shop locally.
  • Drive Customer Loyalty By offering rewards for purchases and incentivizing repeat visits, the scheme aims to foster long-term customer loyalty among participants.
  • Enhance Customer Engagement The mobile app will provide a platform for businesses to engage directly with their customers, enabling personalized offers, notifications, and updates.
  • Data Collection The digital loyalty scheme will collect anonymous customer data, allowing businesses to gain insights into customer preferences and behaviours for targeted marketing strategies.

We'll never share your email with anyone else.

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H L Owen

Shortbridge Street

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