Loyalty Newtown
Loyalty Newtown is a proposal for the implementation of a loyalty scheme for Newtown, aimed at promoting and supporting local businesses.
For the past few months, All About Newtown has been working on a proposal for a digital loyalty scheme for Newtown.
Our scheme would be powered by a digital loyalty card (using Apple Wallet/Google Pay), using QR code technology. We've cracked the technology, now we just need to know if you as a resident, or a business would use such a system.
Now we'd love your thoughts on our proposal. You can download our proposal paper below.
Proposal Paper Letter to Businesses
Objectives
We believe a loyalty scheme could:
- Promote Local Businesses The primary goal of the digital loyalty scheme is to support and promote local businesses by encouraging residents and visitors to shop locally.
- Drive Customer Loyalty By offering rewards for purchases and incentivizing repeat visits, the scheme aims to foster long-term customer loyalty among participants.
- Enhance Customer Engagement The mobile app will provide a platform for businesses to engage directly with their customers, enabling personalized offers, notifications, and updates.
- Data Collection The digital loyalty scheme will collect anonymous customer data, allowing businesses to gain insights into customer preferences and behaviours for targeted marketing strategies.
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